Google may be looking to jump start its cloud competition with Salesforce acquisition
Late in 2019, executives within Google’s Cloud Platform issued a relatively herculean challenge to its engineers and developers by publicly stating it not only wants to bolster its presence in the market among its biggest rivals by 2023 but beat the likes of AWS and Azure by that same modest three-year projection.
As it stands, AWS retains the lion share of increasing cloud market at roughly 47% of the available market share while Microsoft’s Azure comes in a distant second with around 16%, leaving Google with a scrappy single-digit 4% presence.
However, there is current speculation that perhaps Google Cloud CEO Thomas Kurian may have been holding on to some cards with his seemingly grandiose prediction, and could be looking to acquire industry-leading CRM provider Salesforce as a means to catapult the division.
Despite a new report highlighting a growing shift of businesses plan to deploy Microsoft Azure over AWS and GCP in the near future, a RBC Capital Markets analyst spoke with Business Insider and believes Google can sidestep its arguably struggling organic cloud efforts and wedge itself into at least the number 2 spot in the market with the acquisition of Salesforce.
Current predictions have a potential sale at somewhere in the ballpark of $250 billion for Google, the acquisition would serve the company as a way to bludgeon its way into a market its been struggling to get into by leveraging Salesforce’s incredible SaaS growth and customer base paired with its own advances in machine learning and AI.
For Salesforce, the acquisition would come as a mixed bag where the company could secure additional financial resources to expand its cloud computing and infrastructure efforts but would be owned, possibly spun off as a dedicated integrated stack, and tentatively managed by a company with a spotty track record for acquisitional transition and profitability as of late.
The idea that Salesforce would even be open to a deal despite its relative success in the stock market as well as mutually beneficial partnerships with Microsoft, Apple, and AWS, may seem a far fetched one but RBC analysts are seeding the idea following Salesforce CEO Marc Benioff’s presence at CES and the company’s bullish standing in the market.
The potential of this news would put Microsoft in a tenuous position as it chases AWS and partnering with Salesforce to provide Azure and Teams support for the CRM provider.
Analysts may be seeing a Google surge via acquisition proxy, but as the market continues to grow, it’ll remain a continuous fight for even the biggest names in cloud computing services.
Industry: Cloud Computing
- Contract SailPoint Programme Manager - UK 12 month+ project
- United Kingdom
Programme manager with SailPoint IdentityIQ IAM experience is needed for a 12 month rolling contract. To engage and manage a enterprise client programme of work focused around SailPoint. This is a hybrid role, some limited travel to London / Reading maybe required. You must have enterprise level programme management, a focused and recent history within Identity and Sailpoint project experience. Exclusive project, interview immediately.
- Outside IR 35 contract- Threat & vulnerability analyst - SC CLEARED UK REMOTE
6 month rolling contract Outside IR35- immediate start. Threat and Vulnerability Analyst. Tenable.sc experience needed. The ability to deploy agent, configure environments, run active and passive scans, produce reports and prioritise remediation activities based on output Current and ACTIVE clearance is required
- Chief Information Security Officer- CISO. London
Chief Information Security Officer (CISO) is needed to join a senior leadership team that is driving change across a London based FTSE business. You will have responsibility and accountability to define and execute an information & Cyber Security strategy. To be successful you should have the following experience; Experience defining, presenting and executing against your information AND cyber security strategy. Experience delivering / managing functions across information security GRC / Audit and technical Cyber Security capabilities. Senior stakeholder management to the executive committee. Embedding Info / cyber security within a Cloud focused environment. Further develop, expand and mature the information / cyber security function | team. Be able to regularly commute to London Financial services experience is desirable. If this sounds like an opportunity you are interested in then please use the below form to schedule a call. This is an exclusive project to DCL Search. All conversations are kept in confidence.
- IAM Business Analyst- ForgeRock
- European Union
- £500 per day
IAM Business Analyst with ForgeRock experience is need for a 12 months contract The client is in the middle of a large scale ForgeRock deployment and the BA will sit between the technical teams and the business helping to ensure the project is a success You will need to be a strong business communicator and have experience of mapping business needs against ForgeRock features This will be a remote project dealing with teams in different geographies, you must have strong English communications skills and be happy working remotely and able to be proactive to ensure your side of the project is a success